Description

Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. By giving customers more of what they want - low prices, vast selection, and convenience - Amazon continues to grow and evolve as a world-class e-commerce platform. The Global Selling team in China is responsible for recruiting local businesses to sell on Amazon’s 19 overseas stores, and supporting local sellers’ success and growth on the Amazon. Our vision is to be the first choice for all types of Chinese products to go globally.

Amazon Global Selling (AGS) is seeking a highly capable, self-directed Senior Service Partner Network (SPN) Marketing Manager to own China SPN marketing strategy and programs to support Seller success. If you have a passion for build something from scratch, do innovation, love helping partners reach their potential, and are an expert in designing and implementing joint marketing plans and partner programs at scale – then we’re looking for you.

In this role, you will be a lead and subject matter expert on how to build collaboration channels with Service Providers. This will include building SPN marketing go-to-market initiatives with partners, develop service provider facing messages and creating scalable campaigns. You will collaborate with Filed Marketing peers to collect local market/service provider insights for business prioritization, build mechanisms for consistency. You will work closely with central marketing teams/PR, business/sales teams and cross functions for program planning and execution to meet the pre-aligned goals. The ideal candidate has successful experience in results-driven marketing, an unbridled passion for fast-paced business, accountability and an entrepreneurial spirit. This is a unique opportunity to play a highly visible role in an exciting growing business. You should have a hands-on approach with marketing campaign planning and implementation, and possess excellent project management skills.

We are open to hiring candidates to work out of one of the following locations:

Hangzhou, 33, CHN

Basic Qualifications

• Collaborate with SPN product team, central product solution marketing, regional business, and field marketing teams to identify priorities, focus partner marketing initiatives, and success metrics.

• Develop SPN product strategies, develop service provider facing marketing messages, and deliver through AGS-led online/offline campaigns and promotions.

• Innovate on SPN marketing campaigns and develop partner marketing programs.

• Develop and monitor partner marketing plans with key partners to effectively drive SPN awareness for Sellers to connect with service providers they need.

• Identify regional service provider communities, build cooperation, and manage the strategic partnership with the Alliance to support the joint GTM.

• Build and promote SPN stories with good partners to provide Sellers with tangible business results.

• Develops and tests pilot programs to continually improve campaigns.

• May plan and execute regional events when events are a part of marketing campaigns, influencing event registration and attendance goals, event demand generation strategy, and drive SPN awareness through online/offline promotions.

• Language: Chinese and English

Preferred Qualifications

• MBA